While oils have always been the most common format, and continue to be, topicals appear to be growing in the US market, as have other categories such as flowers and vape. In addition, some of the top brands have also started to sell other types of cannabinoids aside from CBD, including CBG and CBN. This report provides a detailed analysis of the US market and the changes in product offerings and pricing between the first and third quarter of 2020.
If you purchase a report that is updated in the next 60 days, we will send you the new report for free.
Reasons to buyIf you are interested in the US market then this is the report for you. As well as gaining valuable data around brand engagement with product categories, and added and discontinued products, you’ll also find new product and price reduction analysis and information about new cannabinoids.
Table of contents1 Executive summary
2 Introduction
3 Brands and categories
4 Product analysis
5 Pricing analysis
6 Additional cannabinoid analysis
MethodologyUsing in-house data on the most common brands in both the online and offline markets, 66 unique brands were identified as the most representative in the US market. Together, they form the sample used to analyse the offerings and pricing of CBD products throughout the US. Where available from brand sources, product offerings were collected along with their RRPs. Where data was not available from brand sources, data from e-commerce websites was collected.
Latest reportsWhile oils have always been the most common format, and continue to be, topicals appear to be growing in the US market, as have other categories such as flowers and vape. In addition, some of the top brands have also started to sell other types of cannabinoids aside from CBD, including CBG and CBN. This report provides a detailed analysis of the US market and the changes in product offerings and pricing between the first and third quarter of 2020.
Check out our new consumer survey report: CBD use in the UK market
CBD products are popular in the UK for a variety of reasons across a wide-ranging consumer base. This report offers a detailed picture of the UK CBD market, covering a range of topics such as reasons for use, length of use, consumer spending, purchase channels and user experiences and attitudes.
Available for purchase