Within the top brands in the UK market, products are entering and leaving, while there has also been evidence of price reduction. This report offers a highly detailed analysis of the changes to the product offering and brand landscape, along with benchmarking data by brand and product category. It focuses on brand engagement, the change in products, trend identification and discussion relating to price trends and changes.
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Reasons to buyAre you interested in the UK market and its current trends? If so, this report is for you. You will gain a comprehensive overview of brands, product categories and pricing across the board, and our invaluable benchmarking data enables the identification of current market positioning trends and aids in pricing strategy development.
Table of contents1 Executive summary
2 Introduction
3 Brands and categories
4 Product analysis
5 Pricing analysis
6 Product benchmarking
MethodologyUsing in-house data on the most prevalent brands in both the online and offline markets, the most prevalent brands on offer across the UK market in Q4 2019 were identified. In total, these covered 54 unique brands. Considering these brands to be representative of the market, they form the sample used to analyse the offerings and pricing of CBD products throughout the UK. Where available from brand sources, product offerings were collected along with their RRPs. Where data was not available from brand sources, data from e-commerce websites was collected.
Latest reportsWithin the top brands in the UK market, products are entering and leaving, while there has also been evidence of price reduction. This report offers a highly detailed analysis of the changes to the product offering and brand landscape, along with benchmarking data by brand and product category. It focuses on brand engagement, the change in products, trend identification and discussion relating to price trends and changes.
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